Our clients don't just want more, they want to make a difference.
Since our founding in 2004, 3fold has been committed to contributing to thriving communities by working with bold brands to reach their goals while growing the economy and supporting community investment. Every member of the 3fold team shares this passion and dedication to being active in and bettering the community where we all live, work and play. It’s a commitment that gives us a unique, comprehensive understanding of the region and its residents beyond what research and demographics can provide.
This approach has allowed us to work with numerous local, regional and global companies from a variety of industries. Whether we’re launching statewide or national campaigns, designing hyper-local strategies to increase our clients’ impact within specific communities, or connecting brands to the Sacramento region, 3fold has proven success in delivering solution-focused campaigns that generate revenue, capture opportunities, solve problems, and create positive community impact.
With budgets, timelines and goals as our starting point, we create custom solutions for every client. As a full-service, integrated marketing and communications firm, we are experts in developing research-based strategies and delivering top-notch creative design, digital deployment, public and media outreach, advertising placements, and community partnership connections that get the results our clients want.
The two founding principles for the work we do at 3fold:
1. No recycled air.
Every client, every project, demands (and deserves) a custom solution to fit its unique need. Just because all the other agencies love a billboards-and-bus-sides campaign, it doesn’t make it the right solution every time. We treat our clients’ money like it’s our money. It’s an investment and we will work tirelessly to use it in the smartest, most creative ways.
2. Contribute to thriving communities.
The work we do is meaningful. While it must first meet our clients’ goals and needs, it should also impact their target communities in positive, impactful ways. Whether we’re talking philanthropy, participation or community development, our work contributes to thriving communities.
When our clients need to understand their current market position, how their competitors measure up, and what challenges and opportunities can impact their goals and affect their bottom lines.
When clients need guidance in growing or protecting their brands or reputations.
When our clients need help shaping their business’ identity to find solutions to challenges or capture new opportunities to grow.
When our clients need a big idea, a new way to reach audiences, an alternative revenue stream, or an inroad to a new market.
When our clients need to create, pivot or boost their brand in the digital space; launch a focused online campaign, or take ownership of the conversation happening online around their brand.
When our clients need to capitalize on opportunities in the offline world, or connect with their audiences through traditional paid media channels.
When our clients need to connect with their audiences in digital social media platforms and take control of the online conversations happening around their brands.
When our clients need to connect with their audiences and/or advance a cause or project through special or unique events.
When our clients need to enhance their reputations, demonstrate thought leadership, and connect with their audiences in authentic ways through earned media (non-paid exposure in traditional media and new media channels).
When our clients need a targeted, brand-appropriate outreach effort designed to meet specific short-term goals and create a stronger connection with their audiences.
When our clients need targeted, brand-and channel-appropriate marketing collateral to reach both online and offline, internal and external audiences.
When our clients need targeted, brand-and channel-appropriate marketing collateral to reach online internal and external audiences.
When our clients need targeted, brand-and channel-appropriate marketing outreach and community relationship management to reach online internal and external audiences.
When our clients or community need training to look at their markets differently, reach their audiences better, or update the way they do business.
When our clients need ongoing website updating to remain relevant and active in front of their audiences.
Passionate partners. Bold clients that are creating, solving, fixing, bettering, doing something that others cannot.
We might have overheard someone describe 3fold as "an idea oasis in a creative desert.” But sharing that would just be bragging, and that’s just so shameless.
So here’s some samples of our thoughts instead:
Meet team 3fold — a gaggle of dreamers, drivers and do-ers, banded together by a belief that great marketing can help contribute to thriving communities.
After 15 years of national, success-filled marketing and advertising experience in high-level positions in the private and public sector, Gordon Fowler launched 3fold Communications with Angela Criser in 2004. 3fold Communications has become an award winning, multi-million dollar agency and a leader in socially conscious marketing.
In addition to providing for-profit companies strategic and integrated marketing and social media services, 3fold Communications specializes in working with nonprofits to increase their capacity, strategically position them to attract new funding, build their influence, and strengthen their overall impact.
Angela Criser, a creative director with 15 years experience driving creative strategy and design for business, nonprofit and government brands of all sizes, is the co-owner of 3fold Communications and for 12 years has been at the helm delivering top-notch solutions with co-founder, Gordon Fowler.
During her time at 3fold, Angela has lived 3fold’s mission of “contributing to thriving communities” by ensuring every client and project receives a custom, unique approach that is designed to meet their goals and create solutions to their most prevalent needs while creating real impact throughout their communities.
Liz develops strategic plans that guide 3fold’s marketing, advertising, branding and communications campaigns to help clients achieve their business goals and objectives. Using various forms of research as the foundation for all recommendations, she provides a solid direction for the firm’s work, including a keen understanding of target audience demographics and motivations, creative use of communications channels and methods, and crafting messages that inspire action.
With a focus on growing local businesses, Liz has developed several hyper-local strategies for both Sacramento-based companies and national companies with a local presence. Her formal training in journalism plays to her natural curiosity about the community’s latest and greatest assets and how to move them forward.
Liz received her bachelor’s in journalism and master’s in communication management from the University of Southern California, is a graduate of the Sacramento Metro Chamber’s Leadership Sacramento program and serves on the leadership council for United Way’s Women in Philanthropy group.
Jamie Von Sossan has steadily moved through the ranks over the last four years to attain the director of operations position at 3fold Communications. Through that journey, she has proven herself to be a leader who understands the intricacies of 3fold’s creative and accounts departments, how to motivate the team, and what it takes to get a project completed on time and within budget.
Jamie has performed attentive client services for 15 years.
Kim heads up 3fold Connect, the firm’s nonprofit division that supports corporate philanthropy interests, provides sustainability assistance to nonprofit organizations, and conducts training for effective board service. If asked to describe her role, Kim will tell you she’s a broker for good—helping philanthropic people support worthy nonprofits, and helping nonprofits become worthy of investment.
Kim is determined to help the Sacramento region be the best place to live, work, and be in community with our neighbors. She has worked in and with nonprofit organizations since graduating from college with a bachelor’s degree in social work, and loves to help nonprofit boards work well by ensuring that they’re able to serve the mission of their organization through fundraising and brand ambassadorship.
When not studying or strengthening the nonprofit sector, Kim serves as board chair for The Wish List Project, and is a board member for Friends of SMAC (Sacramento Metropolitan Arts Commission) and the Wells Fargo Community Advisory Board.
Carol creates opportunities for 3fold’s clients through targeted strategy and proactive planning to create a broader reach among stakeholders, clients and the public. Always in pursuit of solid results, Carol is driven to garner earned media that leads to better interaction, improved communication, increased sales, and more connection points for developing long-term relationships.
Carol applies her extensive communications experience to her work, which includes newspaper writing and editing, corporate communications and television production. She has worked with the California Assembly, and also helped launch and acted as managing editor for a regional business/lifestyle publication in the Sacramento area.
A proud graduate of Santa Clara University, she supports the alum chapter and serves as a booster. She’s also a volunteer for all things Cristo Rey High School, and spends her free time reading, skiing and golfing.
Leili’s work includes creating and managing high-level strategies for her clients, ensuring the work performed is constantly meeting the goals and objectives she helps identify and develop.
Jessica Rhodes is an account manager at 3fold Communications, and holds an MBA in nonprofit management and marketing. Previously, she was the executive director of the Yoga Seed Collective, a nonprofit promoting health through the practice of yoga. Jessica’s effective marketing and education campaign grew the Collective to two locations and expanded their programs and services by more than 400 percent.
Jessica’s role at 3fold is one that helps clients from start to finish, starting with development of customer and client profiles, creating of strategies to meet business goals and managing and monitoring all forms of communications that help her clients reach their target audiences with the right message.
Matt Sumida is an Account Manager at 3fold Communications. He previously worked in the nonprofit sector managing events, programs, and developing marketing and communications strategies for a statewide chamber of commerce.
During his tenure at 3fold, Matt’s work has most notably centered on developing informed strategies for the higher-education sector, nonprofit and regional government companies.
Lauren serves as a 3fold Communications’ project manager, running point on project-based contracts while offering day-to-day support to 3fold account managers. She is proficient in content development management across traditional and digital platforms. She says her work’s reward is helping businesses convey their authentic brand in a dynamic and changing world.
Prior to joining 3fold, Lauren was an account executive at FleishmanHillard in Kansas City. While at the international agency, Lauren worked with local associations, nonprofits, regional organizations and global companies.
Lauren is passionate about creative entrepreneurship and enjoys being involved with local organizations that work to empower female entrepreneurs.
Cory Goodale is 3fold’s resident digital strategist. His robust knowledge of the various elements needed to create successful campaigns from concepts to execution in the marketing industry’s growing digital space affords him problem-solver status in this new frontier.
Cory has several years of sales and marketing experience, crafting original campaigns from concept to execution. In his time with 3fold, Cory has worked to strategize and implement digital marketing campaigns for our clients that provide measurable results and actionable insights.
Prior to joining 3fold, Cory did his magic for idmloco, a digital strategy and execution company. There he worked with a diverse range of clients to elevate their marketing and outreach efforts.
Cory is a Sacramento native who loves his city and wants to make a positive impact on it through his work.
Landon Lee is the art director at 3fold Communications. With seven years of experience developing creative solutions, Landon’s contributions to visual impact have already left an indelible mark in the region and beyond.
During his time at 3fold, Landon’s thoughtful approach, imagination and creative talent have led to many successful nonprofit brands.
Amanda Sebastiani is a graphic designer at 3fold Communications with established skills in digital and social design strategy and execution. Previously, she worked at an international firm guiding the identity of global brands through graphic design, storytelling and advertising.
Amanda exemplifies the collaborative spirit of 3fold with her team-player attitude and desire to see clients succeed. During her tenure at 3fold, Amanda has developed and executed many children and educational-based brands. Prior to joining 3fold, she worked as a designer for Edelman Digital in San Francisco.
Jordan comes to 3fold Communications as a recent and highly commended Sac State graduate in graphic design.
While earning her degree, Jordan volunteered time and her growing knowledge of design to be of service to nonprofits, including creating the Forgotten Soldier Sixth Annual 111 Mile Ride poster and other collateral.
Jordan strives to create unique visual elements while using many different techniques. She says her best design work has come from the use of spray paint, expanded metal, and found objects. Jordan also enjoys painting, sculpture, printmaking, and photography.
Phyl is the uber-efficient brains behind the complicated job of keeping our President and CEO in-line and on time. If her management skills weren’t best served ensuring Gordon always meets his deliverables on behalf of our clients, she would undoubtedly dominate in our account services department. 3fold is expertly run because she is an expert in organizing 3fold’s leader.
Phyl brings an unassuming sense of humor to her role and the 3fold team. Her organizational skills and strong work ethic are evident in the range of projects she assists the entire team with, and everyone fears and loves her.
While during work hours you wouldn’t know that Phyl thinks about anything but 3fold, she is passionate about antiquing and re-purposing salvaged items, and is also an animal shelter volunteer.
Brenton is the smiling face you’ll undoubtedly first encounter when visiting 3fold. As office coordinator, he ensures that each member of the team is equipped with the tools and resources they need to be effective, and that the office runs smoothly overall. He applies his passion for customer service to his numerous responsibilities, and can often be found bringing in homemade treats and baked goods for the team.
With experience in various industries, Brenton is focused on applying his organizational and office management skills to 3fold to ensure a pleasant office environment. When not at his desk, he is an avid cook, science fiction super fan, and overall family man.
When not at his desk, he is an avid cook, softball player and overall family man.
We built our company on the belief that connecting with the community—not just knowing who to contact, but being an active participant within a community—is essential to running the most effective and integrated outreach campaigns.
We owe a big chunk of our success to the city’s leaders and our fellow businesses who nurtured us at the start and supported us as we grew. With heartfelt gratitude and an ever-present desire to give back, we’ve grown 3fold as a community-based business. From the start, we’ve ensured:
10% of our collective time, talent and treasure is reinvested each year with the nonprofits and community projects we believe are best shaping our city’s future for the better.
100% of our team volunteers or holds a leadership position in a local nonprofit organization.
You start with a vision — to change the world, to improve quality of life, to empower people to act and to make a difference in your community. But with limited resources and a greater demand for services, the vision looks bleak and dim, and the grind begins to wear you down.
Yet, you know your vision is attainable, and you see every day that the services you provide are still needed.
We get it. We can help.
3fold Connect combines our expertise in marketing strategy with extensive experience serving the nonprofit community to ensure that nonprofits and corporate social responsibility programs not only survive, but thrive in their communities.
In 2006, 3fold recruited some of the most experienced and innovative thinkers in the nonprofit arena to our team. With extensive corporate philanthropy expertise and experience with local, state and national organizations and foundations, the 3fold Connect team has elevated 3fold to a major agent of change throughout our region. And we’re just getting started.
3folders' thoughts, interests and various shenanigans.
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Yes. We love your hair. And yes. We want to do lunch.
But in the meantime, get in touch with us today.
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2031 K Street
Sacramento, CA 95811
North Highlands Office:
4700 Roseville Road, Suite 211
North Highlands, CA 95660