ADVERTISING, Marketing, and Communications For
Public Services and Nonprofit
Providing solutions For public and Community service Organizations working to Improve Resident Outcomes.
Public and community services, including local and regional government, nonprofits, public utilities, transportation organizations, and affordable housing support, are rarely top of mind for residents until something goes wrong.
With today’s resident-serving landscape rapidly evolving, meeting new consumer needs, adapting new technologies into services, and recruiting and retaining qualified representatives are top priorities for these organizations. However, telling your success stories and proactively engaging audiences, essential for building trust and public support, are often overlooked.
For public-serving organizations, trust is everything. It is directly tied to the cohesion of your community and contributes to the quality of its service providers and supporters. Without constant, proactive positioning, public frustration, misinformation, and apathy are left to shape your reputation.
You need a dynamic solution. By employing community-specific strategies to educate, engage, and inspire families, individuals, public officials, and communities, we deliver relationship-building, influence-driving marketing and communications solutions that can help build healthier, happier, and more prosperous communities for all.
How we do it.
We Understand Public Service
We’ve worked with clients including regional transportation departments and initiatives, electric and water utilities, waste management, nonprofits and associations, local and county government, and more.
We combine our hands-on experience with the latest research so we always know what’s affecting our clients today and what opportunities exist to meet their goals.
No “Expected” Solutions
We don’t copy and paste solutions. Each of our clients has a specific need and a unique goal. We provide customized solutions that benefit from established efficiencies, delivering greater value and bigger results.
Drone shows, Guinness World Records, MLB partnerships – there’s always room for a big idea.
Storytelling That Captivates And Inspires
There’s more to the story than a bottom line. Humans are nuanced, so reaching them must be deliberate and resonating with them is paramount.
From journey mapping, to focus groups and interviews, to audience takeovers, we know how to create engaging content that builds lasting relationships with each audience. Awareness, engagement, and action.
Results with Context
Our results are contextualized as your impact in the real world – residents served, families engaged, employees retained, and communities improved. We’ve also built an extensive understanding of the systems and expectations of organizations with multiple stakeholders.
This means, results get delivered not only contextually but also in alignment with stakeholder priorities and expectations.
Research + insights (student, family, Employee, and community)
Digital + Traditional Media and Public Relations (Paid, earned, owned, and shared)
Brand and Campaign Strategy (Positioning, Messaging, and Engagement)
Creative (Graphic design, Copy Writing, Website, and Production)
Stakeholder Alignment + Engagement (Facilitation, identification, and training)
Social Media (Planning, Content, Management, and Performance Analysis)
Internal Communications (Strategy, Content, and Crisis Planning)
Full-scale campaign Development and management (Planning, optimizing, And reporting)
Public and Community Service work
We will be your partner in building a brighter future for everyone. Contact us today, and let’s transform lives and create lasting positive change through the power of marketing and communications.