Ensuring everyone benefits from safer roads and faster commutes
The “Build California” initiative was designed to attract future generations of construction workers by changing the narrative on what a career in construction can be with a bold initiative engineered to inspire, engage, and activate a new workforce for the future of California.
A drone show. A crowd of families and students. A boost in enrollment.
Let’s Talk About Your Possibilities Overview Using a drone show to position LRCCD as the place for people looking for family-sustaining careers. How do you capture the attention of today’s students? With declining higher education enrollment nationwide and growing competition for those looking for career-building programs, the Los Rios Community College District needed a way […]
Recruiting a new generation to the skilled trades
The “Build California” initiative was designed to attract future generations of construction workers by changing the narrative on what a career in construction can be with a bold initiative engineered to inspire, engage, and activate a new workforce for the future of California.
Connecting free professional development tools with California State Library cardholders
Let’s Talk About Your Possibilities Overview Connecting free professional development tools with California State Library cardholders The Pacific Library Partnership, with support from the California State Library, needed to increase awareness and use of CAreer Pathways, online professional development tools like Coursera, LinkedIn Learning, and Skillshare, now free for Californians with their library card thanks […]
Reaching beyond borders to boost community college attainment.
With community college enrollment steadily declining across California, identifying, prioritizing, and targeting a segmented population was key to increasing enrollment at Southwestern College (SWC).
Employer branding for recruitment and retention
Competing for talent is tougher than ever. Whether you have open positions to fill or star employees you don’t want to lose, creating an employer brand aligned with a proactive recruitment and retention strategy can make you an employer of choice.
Change the marketing game for engaging the military-connected community
It’s easy to define veterans, reservists—and even active duty military spouses—within the boundaries of their military occupational specialties. Yet, people in this group come from vastly different backgrounds and has lots of different interests. So how do you connect with them?
Avoiding the marketing budget chopping block
In an unstable market, effectively communicating the value of marketing initiatives becomes a critical responsibility for marketing managers. Here’s are our five key strategies to navigate these challenges and demonstrate the impact of marketing efforts to their executive teams and stakeholders.
How a positioning strategy can help housing authorities redefine their role in the housing crisis
Housing authorities struggle with community perception, yet the work they do is focused on solving the one of the biggest issues causing a community’s stress. So, how do housing authorities flip the script to position themselves as good financial stewards for the community, making strategic decisions that benefit residents and the regions they serve?
3fold named finalist for national Ragan Workplace Wellness Awards
We proudly announce our selection the highly esteemed Ragan Workplace Wellness Awards, and are honored to join industry giants such as Bank of America and Ketchum as fellow finalists to demonstrate our dedication to employee wellness.
