Boosting electric vehicle usage in under-served communities.
When Electrify America needed to drive electric vehicle adoption in Sacramento through their $44M investment, they faced a significant challenge: introducing unfamiliar technology to communities with limited EV experience and natural reluctance to try something new.
Connecting rural residents with changing public transportation options.
Nevada County, a thriving set of communities nestled in the foothills of Northern California, centered between the Sacramento Region and Lake Tahoe had a fairly well-utilized but outdated public transportation system, looking to refresh its image and increase ridership, leaving behind its outdated Gold Country Stage name and branding.
Creating a path to commercialization for California’s automotive mobility start-ups
The California Mobility Center (CMC)—a Sacramento-based, public-private business acceleration hub—came to 3fold in need of a brand identity to reflect the company’s mission and values, along with a compelling and effective messaging strategy.
Ensuring everyone benefits from safer roads and faster commutes
Where do safer roads rank in the minds of Placer County residents? This question was a concern for the Placer County Transportation Planning Agency (PCTPA).
