Ensuring everyone benefits from safer roads and faster commutes
Where do safer roads rank in the minds of Placer County residents? This question was a concern for the Placer County Transportation Planning Agency (PCTPA).
Recruiting a new generation to the skilled trades
The “Build California” initiative was designed to attract future generations of construction workers by changing the narrative on what a career in construction can be with a bold initiative engineered to inspire, engage, and activate a new workforce for the future of California.
Connecting free professional development tools with California State Library cardholders
The Pacific Library Partnership, supported by the California State Library, needed to do more than promote a program—they needed to ensure free access to online professional development tools like Coursera, LinkedIn Learning, and Skillshare was actually reaching Californians who could benefit most.
Employer branding for recruitment and retention
Competing for talent is tougher than ever. Whether you have open positions to fill or star employees you don’t want to lose, creating an employer brand aligned with a proactive recruitment and retention strategy can make you an employer of choice.
Recruiting qualified physicians: unleashing the power of strategic marketing and communications
The healthcare industry faces a critical shortage of physicians. This shortage impacts patient care and quality and has profound economic consequences for communities. How can strategic marketing and communications resonate and inspire qualified candidates, ensuring they say ‘yes’ to your job offers?
Engaging your audience with interactive annual reports
Today, we’re all inundated with content—online and all around us, nothing but noise. When you’re competing against 30-second influencer videos promising big returns on small investments, how can you convince donors and stakeholders to not only notice you but engage and support your work? The answer may surprise you: your annual report.
