Introducing Under-Served Communities to EVs and Electrified Public Transportation for Electrify America

Introducing Under-Served Communities to EVs and Electrified Public Transportation for Electrify America

Electrify America (EA) wanted to promote the company’s first Green City campaign in Sacramento. The campaign, Sac-to-Zero, introduced several electric transportation options for the betterment of the City’s residents. EA’s objective was to spread mass awareness for Electrify America’s $44M Sac-To-Zero investment in the city of Sacramento amongst general market consumers who live, commute, or work within the city limits.

Removing Recycling Confusion for Sacramento County residents Through Behvior Change Education

Removing Recycling Confusion for Sacramento County residents Through Behvior Change Education

Sacramento County residents were confused about what recyclables could be placed in the curbside recycling cart. Per cart checks, customers continue to “wishcycle” by putting unacceptable items in the recycling cart, thinking that may be sorted for recycling at a processing facility. To add to the confusion, on July 1, 2022, The SacGreenTeam’s curbside customers will be required to put organic material into their green waste cart instead of their trash cart.

Making the San Diego College of Continuing Education More Relevant to Younger Students

Making the San Diego College of Continuing Education More Relevant to Younger Students

Like many colleges across the nation right now, San Diego’s College of Continuing Education (SDCCE) wanted to attract a younger audience – people who were in high school or on the brink of graduation. However, SDCCE was experiencing a misconception about its programs caused by historically targeting outreach to older students that prevented them from recruiting younger students.

Attracting a New Generation of Construction Workers for the Associated General Contractors of California

Attracting a New Generation of Construction Workers for the Associated General Contractors of California

Associated General Contractors (AGC) is the force behind California’s construction industry. Their focus and efforts are to ensure the needs are met of the industry, and its workers, so California can continue to grow and develop. The “Build California” initiative was designed to attract future generations of…