Activating California Residents to Push for Safer Roads in Their communities

Activating California Residents to Push for Safer Roads in Their communities

Where do safer roads rank in the minds of Placer County residents? This question was a concern for the Placer County Transportation Planning Agency (PCTPA). With a goal to bring in additional funding for priority traffic projects, PCTPA needed residents to understand the need for local road projects to help alleviate regional traffic congestion, as well as to actively support the organization’s efforts to make these projects a reality.

Recruiting Career Education Students to Help Full Regional Workforce Shortages With the Los Rios Community College District

Recruiting Career Education Students to Help Full Regional Workforce Shortages With the Los Rios Community College District

Los Rios Community College District (LRCCD) was looking for unique ideas to entice and inspire prospective students to consider one of their colleges’ programs. The positioning for this engagement is that LRCCD is where people get careers, not jobs. This is especially important to reach people who would benefit most from a sustainable career that uplifts them, their families, and their communities.
Initially presented with the goal of acquiring 750 new patients in Juneau, our work together resulted in reaching 527% of that goal as 3,949 new patients began their care journey with SEARHC.

Activating Behavior Change Education to Remove Recycling Confusion for Sacramento County Residents

Activating Behavior Change Education to Remove Recycling Confusion for Sacramento County Residents

Sacramento County residents were confused about what recyclables could be placed in the curbside recycling cart. Per cart checks, customers continue to “wishcycle” by putting unacceptable items in the recycling cart, thinking that may be sorted for recycling at a processing facility. To add to the confusion, on July 1, 2022, The SacGreenTeam’s curbside customers will be required to put organic material into their green waste cart instead of their trash cart.

Recruiting Younger Students To the San Diego College of Continuing Education By Making Career Education More Relevant to Their Lives and Goals

Recruiting Younger Students To the San Diego College of Continuing Education By Making Career Education More Relevant to Their Lives and Goals

Like many colleges across the nation right now, San Diego’s College of Continuing Education (SDCCE) wanted to attract a younger audience – people who were in high school or on the brink of graduation. However, SDCCE was experiencing a misconception about its programs caused by historically targeting outreach to older students that prevented them from recruiting younger students.

Activating Strategic Storytelling to Combat Stigma Around Career Education for the Los Rios Community College District

Activating Strategic Storytelling to Combat Stigma Around Career Education for the Los Rios Community College District

Students were not flocking to Career Education (CE) programs in California. For some reason there had been a stigma around the fact that CE programs were not ideal, or the glamorous career option for students. Enrollment was lacking, so 3fold stepped in to showcase the real business of CE programs…