Recruitment and specialized hiring is never easy. When the SouthEast Alaska Regional Health Consortium (SEARHC) sought to reign in contractor costs, they turned to 3fold to help them recruit full time, local employees perfect for the job.
The California Mobility Center came to 3fold in need of a brand identity to reflect the company’s mission and values, along with a compelling and effective messaging strategy. As an organization that provides advanced automotive mobility start-ups a path to commercialization, the CMC is a unique business with unique offerings for its clients and members. The need for clear and compelling branding and messaging was top-of-mind for both the CMC and 3fold.
The ACEs Aware Initiative, led by California Surgeon General Dr. Nadine Burke Harris, seeks to reduce adverse childhood experiences (ACEs) and toxic stress in half in a single generation. Part of the work of this initiative is to train medical providers to screen their patients for ACEs so they can lead with trauma informed care. The challenge, however, is enticing medical providers to actually take the training using social media.
Electrify America (EA) wanted to promote the company’s first Green City campaign in Sacramento. The campaign, Sac-to-Zero, introduced several electric transportation options for the betterment of the City’s residents. EA’s objective was to spread mass awareness for Electrify America’s $44M Sac-To-Zero investment in the city of Sacramento amongst general market consumers who live, commute, or work within the city limits.
Los Rios Community College District (LRCCD) was looking for unique ideas to entice and inspire prospective students to consider one of their colleges’ programs. The positioning for this engagement is that LRCCD is where people get careers, not jobs. This is especially important to reach people who would benefit most from a sustainable career that uplifts them, their families, and their communities.
Initially presented with the goal of acquiring 750 new patients in Juneau, our work together resulted in reaching 527% of that goal as 3,949 new patients began their care journey with SEARHC.
Los Rios Community College District (LRCCD) was looking for unique ideas to entice and inspire prospective students to consider one of their colleges’ programs. The positioning for this engagement is that LRCCD is where people get careers, not jobs. This is especially important to reach people who would benefit most from a sustainable career that uplifts them, their families, and their communities.
Initially presented with the goal of acquiring 750 new patients in Juneau, our work together resulted in reaching 527% of that goal as 3,949 new patients began their care journey with SEARHC.
SEARHC partnered with 3fold to help reposition them as the healthcare provider of choice caring for the whole person – mind, body, and spirit – using a diverse, comprehensive collection of media placements.
Initially presented with the goal of acquiring 750 new patients in Juneau, our work together resulted in reaching 527% of that goal as 3,949 new patients began their care journey with SEARHC.
With community college enrollment steadily declining across California, identifying, prioritizing, and targeting a segmented population was key to increasing enrollment at Southwestern College (SWC). Finding an untapped yet sizable new target audience meant reaching beyond borders, literally.
The Pacific Library Partnership, with support from the California State Library, wanted to increase awareness and use of CAreer Pathways, online professional development tools free to Californians with their library card. However, they faced the challenge of low awareness and usage among the intended end-users: under/unemployed Californians, who are disproportionately women, people of color, young people (under age 25), and people with less than a bachelor’s degree.
SEARHC partnered with 3fold to help reposition them as the healthcare provider of choice caring for the whole person – mind, body, and spirit – using a diverse, comprehensive collection of media placements.
Initially presented with the goal of acquiring 750 new patients in Juneau, our work together resulted in reaching 527% of that goal as 3,949 new patients began their care journey with SEARHC.